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Outreach and Education

Form Overview

On the Outreach and Education form, the grantee provides details on outreach and education activities provided during the reporting period. The form will display as “Outreach and Education” under the ‘Activity Forms’ section on the left menu.

Outreach and Education refers to activities to inform, generate interest, and provide more in-depth messaging on topics of interest. Outreach can be seen as a way to introduce the topic during brief interactions. Education can be seen as one of those activities that allow messaging and discussion to be tailored to individuals and small groups, as staff respond to questions and address concerns about a topic.

Differentiation between Training and Workforce Development, Technical Assistance, and Outreach and Education:

Activity 

Is the Purpose of the Activity to Address Needs at the Individual, Organizational, or General Population Level? 

Recipient Level 

Goal 

Included Activities 

Training and Workforce Development 

Individual trainees or practicing MCH workforce professionals 

Individual trainees or practicing MCH workforce professionals 

To improve the knowledge, skills, and capacity of future and practicing MCH workforce members 

  • Undergraduate, graduate, and post-graduate education and training  
  • Continuing education 
  • Applied learning  
  • ECHO, if it includes training sections 


Technical Assistance 

Organizational  

Individual(s) in the organization 

To improve the knowledge and skills of organizational members in order to meet organizational outcomes 

Provide support, training, education, etc. with the intent of facilitating and achieving organizational goals and outcomes. 

 Activities 

  • Training 
  • TA 
  • Site visits 
  • Collaborative networks 
  • Running peer-to-peer forums 

Outreach and Education 

General population 

Individuals in the population at large 

To improve knowledge of the target population by providing information, messaging, and discussion 

Provide information and messaging to MCH populations through more generalized and passive mechanisms. (If program funds are used to create resources and tools, but not provide direct one-on-one support and contact, this would count here). 

Activities 

  • Public health campaigns 
  • Educational pamphlets, fact sheets, etc.  
  • Webinars available to the public 


Applicable Report Types

Outreach and Education Forms
Applicable FormsReport Types

NCPR

NCCPR

PPER

Outreach and Education Form
XX

The report types are as follows:

  • New Competing Performance Reports (NCPR)
  • Non-Competing Continuation Performance Reports (NCCPR)
  • Project Period End Reports (PPER)

Pre-Population

Pre-population from one report to subsequent V3 – 2023 OMB reports is not applicable to this form.

Form Sections

Outreach and Education Detail Sheet Section

The following information is under the Outreach and Education Detail Sheet. The grantee may expand the accordion menu to view the following details:

  • Definitions
  • Instructions

Outreach and Education During Reporting Period Section

In this section the grantee must answer the following question.

During the reporting period, did your program provide outreach and education?

  • The grantee must Select Yes or No to indicate whether your program provided outreach and education during the reporting period. If grantee selects Yes, then both Part A and B will be enabled to enter data. If grantee selects No, then both Part A and B will be disabled, and grantee must click on Save and Continue to move to next form.
  • This is a required question, and the following validation will display above the Yes/No radio buttons: “Please provide a response for this field.”

Section A. Outreach and Education (excluding web and social media analytics)

In this section, grantees provide information on outreach and education activities, excluding information on web and social media analytics (captured in Part B), by answering the following questions.

This is a required section, if grantee has answered Yes in question under Outreach and Education During Reporting Period section.

Mechanism of outreach/education

  • In this question, the grantee must select one or more options from the checkboxes that indicate the mechanism used for outreach/education (excluding web and social media analytics) during the reporting period. The grantee must select at least one of the following options:
    • Community/public events
    • Conference presentations
    • Educational materials
    • Webinars
    • Other (specify)
NOTE: If the grantee selects ‘Other (specify)’ from the checkbox, a description is required in the Other Description field. Other Description field accepts text, numbers, and special characters (Not to exceed 1,000 characters).
  • This is a required field, if grantee has answered Yes in question under Outreach and Education During Reporting Period

Subject area(s) of outreach/education:

  • In this question, the grantee must select one or more options from the checkboxes that are closest to the subject areas of your outreach and education activities during the reporting period.
  • If the specific subject area of your outreach and education is not listed, select the subject area closest to your topic area. If none of the subject areas are close to your subject area, then select
  • The grantee must select at least one of the following options:
    • Clinical Care Related (including medical home)
    • Data, Research, Evaluation Methods
    • Emerging Issues (Provide description below)
    • Equity, Diversity or Cultural Responsiveness Related
    • Family Involvement
    • Health Care Workforce Leadership
    • Interdisciplinary Teaming
    • Policy
    • Systems Development/Improvement (including capacity building, planning, and financing)
    • None of the above
NOTE: If the grantee selects Emerging Issues (Provide description below) from the checkbox, a description is required in the Emerging Issues Description field. Emerging Issues Description field accepts text, numbers, and special characters (Not to exceed 1,000 characters).
  • This is a required question, if the grantee has answered Yes in the question under Outreach and Education During Reporting Period

Topics of outreach/education

  • In this question, the grantee may select one or more options from the checkboxes that list the topic of outreach/education activities during the reporting period.
  • If the specific topic area of your outreach and education is not listed, select the topic area closest to your topic area. If none of the topic areas are closest to your topic, then select None of the above. Refer to Detail Sheet for definitions of topics of outreach/education. If grantee selects None of the above option, then grantee will not be able to select any other options.
  • This is a required question, if grantee has answered Yes in question under Outreach and Education During Reporting Period

  • The grantee user will be able to view the following instruction when mouse is hovered over the info icon next to the question text.

You may select a subtopic without also selecting the corresponding general topic. For example, you may select Early Childhood - Newborn Screening without selecting Early Childhood - General. In addition, you may select only the general topic if none of the subtopics apply.

Outputs

In this section, the grantee may provide information on number of individuals reached by outreach and education activities in reporting period for Part A. by answering the following question.

Number of individuals reached:

  • The grantee must enter the number of individuals reached by outreach and education activities. This may be a duplicated count.
  • This is a required field, if grantee has answered Yes in question under Outreach and Education During Reporting Period section and accepts integer values between 0-999,999.

Note: Click Save to ensure the information is not lost due to inactivity on the form.

Section B. Web and Social Media Analytics

If applicable, the grantee may enter the number of web hits, number of unique website visitors, number of social media views, and/or number of unique viewers of social media content for outreach and education materials and resources in the reporting period. This section is optional and the grantee may answer the following questions only if applicable.

Number of web hits:

  • The grantee may enter the count of web hits.
  • This field accepts integer values between 0

 Number of unique website visitors

  • The grantee may enter the count of unique visitors on the website.
  • This field accepts integer values between 0-999,999.

Number of social media views

  • The grantee may enter the count of views of the social media content.
  • This field accepts integer values between 0-999,999.

Number of unique viewers of social media content

  • The grantee may enter the count of unique viewers of the social media content.
  • This field accepts integer values between 0-999,999.

Note: Click Save to ensure the information is not lost due to inactivity on the form.

Comments Section

The grantee can enter additional information in the comment section (Not exceeding 5000 characters).

The grantee must click on Save or Save and Continue buttons before navigating away from this form to ensure all data entered is saved successfully.

  • The Save button will save the validated information captured in the form and the grantee will remain on the same form.
  • The Save and Continue button will save the validated information and the grantee will navigate to the next form.
Go to Previous Page button will navigate the grantee to the previous form without saving any previously unsaved information.

Form-Level Rules and Validations

  • For New Competing Performance Reports (NCPRs), this form is not applicable.
  • Non-Competing Continuation Performance Reports (NCCPRs) and Project Period End Reports (PPERs), the grantee must provide data based on the Yes/No selection in question under Outreach and Education During Reporting Period
  • Section Outreach and Education is required and will be enabled for data entry only if the user has selected Yes in Outreach and Education During Reporting Period section.
  • Section Web and Social Media Analytics is an optional section and will be enabled for data entry only if the user has selected Yes in Outreach and Education During Reporting Period section.
  • Data checks and validations for all integer fields
    • Accepts numeric values only.
    • Accepts a maximum of nine digits only.
    • Accepts numerical values up to two decimal places only.
    • Does not accept any text values.
  • If the grantee has selected Other (specify) or Emerging Issues checkbox, then the corresponding description for that field is required.
    • Data checks and validations for all the description fields such as Other Description and Emerging Issues Description:
      • Fields accept special characters, numeric and text values.
      • Fields accept a maximum of 1000 characters.
The Comments text box will accept both special characters, numeric and text values (maximum 5,000 characters).
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